For Immediate Release

Contact: Laurie Halter

Charisma Communications



Binary Auto Solutions Supports Nation’s Dealerships with Another Month of

Free Marketing Services and Provides Hand Sanitizer Care Packages to Clients

Bedford, TX — May 11, 2020 — Binary Automotive Solutions, a leading provider of customized programs designed to help dealerships sell more vehicles, continues its aid programs into May by extending their free marketing program through May 31, 2020, for any dealership nationally and by delivering shipments of hand sanitizer to its California area dealership clients who are reopening.

Following up on their free dealership marketing support in April, Binary wanted to extend its aid programs during this unprecedented time by extending its free marketing offer until the end of May. Additionally, hand sanitizer bottles were shipped this week to Binary Auto dealership clients in California set to re-open amid the COVID-19 pandemic.

Through the marketing support campaign, dealerships can call upon Binary Auto to help with design support for marketing or advertising campaigns at no cost to the dealership. Binary sees the program as a way to give back to the automotive industry during a time when many dealerships are looking for ways to bring expenses in line with customer demand.

“Dealerships have been here to support us through more than two decades of business and this is our way of returning the favor,” said James E Binkley, Founder of Binary Auto Solutions. “We are proud to help dealerships reopen in this way.”

Using Binary’s Lifetime Warranty Program as an additional customer benefit helps dealerships throughout the United States bring value to discerning customers, an important distinction in today’s competitive landscape. Binary provides the dealerships they serve with all the marketing and merchandising needed, items like point-of-sale promotions, window stickers, banners and digital marketing content, to help communicate the benefits of a warranty across the dealership.

To find out more about Binary Automotive Solutions and how their Lifetime Warranty program can differentiate your dealership from the competition, please visit If you are a dealership interested in complimentary marketing support, please contact Chief Marketing Officer Troy Scheer at

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About Binary Automotive Solutions

Binary Automotive Solutions is committed to providing an integrated, customized package of programs to help dealerships sell more vehicles, hold more gross and retain more customers. It doesn’t matter the size of your dealership or the location, we’re confident that our warranty, certification and maintenance programs combined with our industry leading marketing and merchandising programs can boost sales, increase retention and help you maximize profits you didn’t even know were available. At our core, we strive every day to honor the beliefs of our founder, James E. Binkley, by never taking advantage of a client or offering a program to a dealership that takes advantage of a customer. As James is fond of saying, “Money is not more important than doing the right thing.”